Adding AllAuthor to Your Author Toolbox

Yes, there isΒ BookBub.com. It's right up there with the ginormousΒ GoodreadsΒ as a top spot for recommendations and book lists. Pretty much every post or anecdote I've heard about BookBub emphasizes how amazing it is when it comes to promotion. I believe those posts, and I'm happy for those authors but . . . BookBub will promote [...]

Author Toolbox: Is Paying for a Facebook Ad Worth It?

Exposure isn't just something that will kill you while hiking. For authors, it's a coveted, elusive treasure. Like Atlantis? Let's call it Atlantis. It's well-concealed, no one knows if it's real for sure, and you'll most likely run out of air before you find it. Sounds about right. In the quest for some exposure I [...]

Add Pre-Writing the Query Copy to Your Author Toolbox

I accept the concept of a muse wholeheartedly. However old-fashioned it might be, it's a theory I like. My muse, however, does not resemble a lovely Greek statue. My muse is more like a kaleidoscope of butterflies, constantly circling my head. Only these delicate beauties carry ten pound cannonballs, which they like to release on [...]