Author Toolbox: Is Paying for a Facebook Ad Worth It?

Exposure isn't just something that will kill you while hiking. For authors, it's a coveted, elusive treasure. Like Atlantis? Let's call it Atlantis. It's well-concealed, no one knows if it's real for sure, and you'll most likely run out of air before you find it. Sounds about right. In the quest for some exposure I [...]

Add Pre-Writing the Query Copy to Your Author Toolbox

I accept the concept of a muse wholeheartedly. However old-fashioned it might be, it's a theory I like. My muse, however, does not resemble a lovely Greek statue. My muse is more like a kaleidoscope of butterflies, constantly circling my head. Only these delicate beauties carry ten pound cannonballs, which they like to release on [...]